Purpose and scope
This policy governs labels that Enterprise IT designates for individually priced or controlled commercial allocation. It applies alongside namespace eligibility, the Reserved Name List, and the Prices and Pricing Policy.
A premium designation concerns allocation and price. It does not establish a trademark, investment value, expected traffic, search ranking, or a guaranteed resale market.
Classification
Short, memorable, descriptive, or commercially significant labels may be assessed for premium treatment. Designation is made by the registry and must be disclosed in the applicable quote or order before the transaction is accepted.
A short label is not automatically available or premium. Reserved, technically invalid, or legally restricted names require their own review regardless of potential commercial value.
Price disclosure
| Charge or condition | Required disclosure |
|---|---|
| Initial allocation | Amount, currency, term, and applicable taxes. |
| Renewal | Whether premium pricing recurs and the renewal price or agreed pricing basis. |
| Transfer or restoration | Any separate charge and whether the transaction is currently permitted. |
| Quote period | Offer expiry, payment deadline, and conditions still outstanding. |
| Additional services | What is included and what must be purchased separately. |
There is no universal premium price in this policy. Obtain a current written quote from the registrar channel. Do not infer the renewal cost from the initial purchase amount.
Allocation and payment
An allocation is subject to eligibility, authority checks, successful payment where required, and completion of the registry transaction. An enquiry or unpaid quote does not hold a name unless the registry expressly confirms a reservation and its expiry.
If an auction or competitive process is offered, its separate published terms must state entry requirements, bidding rules, closing conditions, settlement, and unsuccessful-bid treatment. This policy does not announce an active auction or authorise an unannounced one.
Renewal and continuity
Premium status and renewal treatment must be clear before acceptance. A completed paid registration term is governed by its accepted terms. Any future change must follow the applicable agreement and notice requirements.
Registrants remain responsible for timely renewal. A premium purchase does not grant permanent ownership or an unconditional recovery right after deletion.
Transfers, cancellation, and refunds
A change of registrar or registrant must meet the normal authorisation and policy requirements. Transfer does not automatically remove premium treatment or erase amounts lawfully due.
Refunds and cancellation follow the accepted order and mandatory rights. Domain resale between third parties is at their own risk and does not bind the registry to an advertised valuation or a transaction it has not authorised.
Questions and challenges
Request the applicable price and renewal terms from the Registrar Desk. Challenge an incorrect charge with the invoicing party and supporting records.
Questions about classification, reservation, or rights may be sent to the compliance desk. The registry may correct an error, explain the decision, or require an appropriate rights-dispute process before proceeding.